Its haiku-like sayings such as "always be studious and creative, " and "always have respect for God, " remain mottos at Toyota today.

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Most of the mottos do not take a cynical view, though.

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It is a story written into our national mottos.

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"One of our mottos is get the dam thing right, " said Steve Heintzelman, a local realtor who co-founded Grand River Future Vision, a group of fishing enthusiasts who initially opposed the plan.

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