Each vintage has a label painted by a noted artist, a practice successfully pioneered by Mouton Rothschild in France.
Despite a few minor tweaks, most notably Mouton-Rothschild being elevated to First Growth status in 1973, the list has barely changed.
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Even with that, much of BPDR's revenue is driven by the entry-level Mouton Cadet, which sells 15 million bottles in 150 countries.
He also held her son, 15, against his will in a room for several hours, forcing him to watch extremely violent videos, Mouton said.
Back in France the publicity-shy baroness is content with nothing louder than a label change on the 2000 bottling, in favor of a gilt sheep (or mouton).
Even a house like Mouton Rothschild has little influence with giants who concentrate on the more profitable spirits business and prefer to carry fewer labels and sizes.
But Lebret, 45, whose U.S. tour began seven years ago and has bracketed a spell opening the Far East sales office in Tokyo, is one example of Mouton's worldliness.
At the time of his death, the case was still open and had not yet gone to trial because of a backlog of cases at the Toulouse public prosecutor's office, Mouton said.
Toulouse lawyer Eric Mouton, acting for a woman named only as Aicha, to protect her identity, told CNN she filed a complaint against Mohammed Merah in June 2010 over alarming behavior Merah displayed toward her children and herself.
Labour's Tom Watson has previously used a series of parliamentary questions and Freedom of Information requests to discover that the cellar featured high-profile wines from the likes of Chateau Latour, Chateau Lafite, Chateau Margaux and Chateau Mouton Rothschild.
The firm could get all the fruit that it needed from all the best places in the region: "Imagine you can bottle a Pauillac which would be a blend of Mouton, Latour and Lafite, " he wrote in an email.
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Indeed one well-known monument site, known as Eflatun Pinar, holds a sacred pool that "is fed by a spring beneath the pool itself, " write Yigit Erbil and Alice Mouton in an article that was published in the most recent edition of the Journal of Near Eastern Studies.
One case in point is the Florida division of Publix, a 760-store supermarket chain, which canceled all French wine promotions in April, despite Lebret's personal appeal. (Such stores sell a lot of the lower-end Mouton Cadet line.) Lebret figures that there were at most half a dozen complaints beforehand.
One advantage Mouton does enjoy is a huge base of sales most other wineries don't have, such as speculators, who buy 15% of the 300, 000 bottles Mouton sells as futures with the intention of selling them for profit, and collectors, who make up 20% of buyers, according to Baroness Rothschild.
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