Then again, getting something for nothing is a concept that MTV should be familiar with.
Other members of the Yankees are stars, but Jeter gets the calls to be a guest on MTV.
But MTV just launched its first concerted push into online retail music sales this spring.
The network has launched branded MTV channels aimed at Hispanics, college students and numerous overseas markets.
Like many nerds who came of age in the 1980s, I grew up on MTV.
Throughout its 25 years, MTV has left an indelible mark on tastes and culture.
Most recent example is MTV and Internet but then you know those stories well enough.
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Assuming it gets the green light from MTV, the show will be The Hills' second spinoff.
Also, being a boomer, I like to be reminded that good rock videos existed before MTV.
Regardless, for MTV's Gateley, the subsequent series--much like the cast's fashion lines--make perfect financial sense.
On Tuesday, an MTV representative told CNN that production on the series had been suspended.
What follows: an MTV clip, BET full episode, broadcast show, Hulu original content, a TED Talk.
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Back in the early days of MTV: Music Television I pitched a promotion into management.
Rule was in Sydney last week to perform at the inaugural MTV Australia Video Music Awards.
But last week MTV made a strong case for being the first social media juggernaut network.
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The MTV Europe Music Awards are slated for November 16 in Stockholm's Globen Arena.
Yes, there was MTV, but that usually promoted songs that already had radio play.
Viacom will provide operational support, including marketing and affiliate services through its MTV Networks division.
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From the very beginning, MTV has been laser-focused on changing the way we access popular music.
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In addition to "The Jersey Shore, " MTV currently has 10 reality shows in rotation.
Karlie Kloss was on the red carpet for the Grammy Awards, hosting coverage for MTV.
From its beginning, Pittman positioned MTV to be different from any other traditional network out there.
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What do Google (GOOG) executive Chairman, Eric Schmidt, and MTV founder, Bob Pittman, have in common?
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Kylie is due to sing with Robbie Williams at Thursday's MTV Europe Music Awards in Sweden.
Meanwhile, MTV has announced it will return to Belfast next year for the Titanic centenary event.
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While Teenage Mutant Ninja Turtles has helped Nickelodeon, Catfish seems to be doing well for MTV.
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One of MTV's top performers is Punk'd, which ran for eight seasons beginning in 2003.
Media giant Viacom, which owns Paramount studios, CBS and MTV, is continuing negotiations on this basis.
MTV's Asian revenues doubled and its audience grew five-fold, while Channel V's business was flat.
As the MTV Video Music Awards airs a week from today, Sept. 6 at 8 p.m.
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