Companies have claimed that DMAA is a natural dietary ingredient from the geranium plant, previously used in tea infusions and from other studies using geranium oil.

FORBES: Is DMAA Dangerous To Your Health?

But in the past four years, she has reinvented it, working with organic chemists and natural-ingredient purveyors all over the world to develop products and treatment machines that deliver impressive results.

FORBES: A Spa Superstar's Second Act

Siluria converts methane, the primary ingredient in natural gas, into liquid fuels and chemical intermediates.

FORBES: Paul Allen's Vulcan Backs Natural-Gas-To-Fuels Startup Siluria Technologies

Rosewood Little Dix Bay in Virgin Gorda, meanwhile, now offers a Natural Neem Leaf Facial, with its principal ingredient picked daily on the island.

FORBES: Uncommon "Sense"

Sure, the water comes from natural aquifers 200 feet below the surface and the primary ingredient is 100% organic estate-grown winter wheat.

FORBES: Holiday Gifts Made Easy: Personalized Wine & Spirits Labels