"We use a wink rather than a blink because you never wink by accident, " explained Faisal.

CNN: $30 gadget lets you control computer with your eyes

Wink never went away, and in fact the little firm has generated a fair amount of publicity by casting itself as the critical gateway between the consumer and the advertiser or retailer.

FORBES: My Friend, My Enemy

Wink never went away, and in fact her little outfit has generated a fair amount of publicity by casting itself as the critical gateway between the consumer and the advertiser or retailer.

FORBES: My Friend, My Enemy