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However, should Apple introduce a new product category , such as an iWatch, it would be a certain catalyst.
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Apple did introduce a new product, dubbed the Next Generation Notebook, which operates like a high-end MacBookPro and looks like a MacBookAir.
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Even if the company were to put everything on hold from today forward and never again introduce a new product or service or feature, it would be remembered for all time as a stunningly successful, disruptive, and reality-shaping force in our world.
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In my research, I've also found that fewer than 20% of nascent business owners intend to introduce a new product or service, and a simple desire to be your own boss is as frequent a motivation as a new business idea. (I'll leave the policy implications of subsidizing the nonpecuniary aspects of business ownership for another discussion.) Broad-based programs lump all of these very different businesses together.
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On-site presentations will be held to introduce the new and coming product lines.
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That opens an opportunity to introduce your product to a new audience?
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The issue for Apple will be if they can introduce this potentially new and revolutionary product as well (or close to it) as Steve Jobs did for the previous three categories.
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It would have made more sense to introduce this product to millions of new people by emphasizing fun, unique flavors or cost-saving benefits.
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In order for Apple the business to continue to drive sales and earnings, the company has to introduce either new products or a new product category.
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