All right, young lady -- next to you -- I know, I'm going to get to -- yes.

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If you want to become the next Steve Jobs, get to know your customers.

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And literally bid on saved search terms and this is how you get the ads that appear next to searches, you know, that you see every time you go to Google.

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In class, I focused on having lengthy get-to-know-you chats with the person next to me, passed notes to my people three rows over, and penned (ghostwrote) love letters for girlfriends to give to the object of their obsessions.

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