She explained that GE regularly conducts discovery sessions with customers, maps the customer journey (all actions taken by the customer in the product or service area), and conducts observationalresearch.
Because these studies are mainly observational, extensive research is under way to determine the causal relationship between vitamin D levels and disease as well as the role of increasing vitamin D intake.
Gray runs Tropical Meteorology Project at Colorado State and has worked in the observational and theoretical aspects of tropical meteorological research for more than 40 years.
In the new work he presented to the meeting, he looked systematically at the causes of bias in such research and confirmed that the results of observational studies are likely to be completely correct only 20% of the time.