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They understand they must join the policy battle and offer serious reforms to a health-care system that is in disrepair.
WSJ: Rove: Obama's Health-Care Opportunity
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So this holiday season, when the big chains are waging a fierce battle to offer the lowest priced toys, Storch wants to set the record straight.
FORBES: Toys 'R' Us CEO: Wal-Mart, Target, Amazon Have Nothing On Us This Black Friday
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Yet Pakistan's generals, having scotched that offer, leapt to battle-stations.
ECONOMIST: Pakistan
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So all is not lost yet in the battle for quality in what will be on offer to future freshers.
ECONOMIST: University education
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He cautioned me that making an offer on a house in this condition could mean a lengthy battle with the bank holding the obligation, to get them to agree to a fair price.
FORBES: Buying a First House in the Midst of a Financial Crisis
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Kaufman soon accepted Lawler's offer to a match in the Mid-South Coliseum -- to battle the King on his own turf.
CNN: The Great Ruse: The comedic genius who rocked wrestling
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No-one is denying that, if managed properly, biofuels such as ethanol can offer very subsatial benefits, and have a significant role to play in the battle against global warming and climate change.
CNN: Biofuel: Green savior or red herring?
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Apparently believing the battle had been won, many green-minded Americans stopped bothering to join up and offer money.
ECONOMIST: The defence of nature 2
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More often than not, Davidson says, people are willing to pay the settlement out of court rather than enter a losing battle where the amount owed is likely to be three to five times more than the settlement offer.
FORBES: Education Is Best Weapon Against Web Piracy, not SOPA
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It also represented the latest chapter in an increasingly fierce status battle at Yamaha, with Lorenzo insisting he is worth more than the team's current offer of a two-year contract - reported to be only a quarter of the salary being paid to Rossi.
BBC: Matt Roberts' MotoGP column
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Hewlett-Packard and Dell went to battle for the storage virtualization vendor to have competitive advantage in a world where the giants of tech offer to do it all for businesses by moving their data to the cloud.
FORBES: Searching for the Next 3Par