Their plan was to sell low-margin baby goods with maximum customer service: Moms could place an order once and renew it onaregularbasis, often with free overnight shipping.
Winehouse got in her own way too often to earn that kind of money onaregularbasis, showing up at concerts too drunk to perform and canceling dozens of shows due to unspecified health concerns.
But he said that because his staff saw the patients onaregularbasis it enabled them to build up a rapport that is often not possible in normal practices.