New users will get shuttled to a different home page--one that quickly establishes what Bodek does and why buyers should care, including fundamental information such as the amount of inventory on hand, shipping range and selection of brands--while returning customers get bombarded with the latest deals.

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Its dealerships are distinctively designed, looking and feeling more like woodsy lodges than showrooms, with plenty of amenities and a full inventory of value-added Land Rover gear and clothing on hand to ensure nobody walks out the door without making a purchase.

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On the one hand, RIM explains that the disappointing revenue in the fourth quarter was really due to a one-time inventory adjustment by a wireless carrier.

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