On the whole, members of this generation expect approbation, have weak basic skills and large knowledge gaps, confuse effort with quality, multitask, follow rules (occasionally to a fault), and blur the boundaries between their social and work lives.

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So "quite" was expunged as a qualifier and got co-opted to mean very, and very, you understand, is the least approbation you can give and has to be tacked on to the chorus of terrific, splendid, awesome, supercalifragilisticexpialidocious by which everyday achievements are greeted.

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