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There was a moment that was before the Super Bowl and one after the Super Bowl, for those of us live here.
FORBES: The Super Bowl Brought New Orleans Back, But Music Never Left
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It also developed a "creepy coworker" virtual gift on Facebook, which ties in to the Super Bowl spot and which Facebook users can send to one another on the day after the Super Bowl.
FORBES: Advertising
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Hope floated on Wednesday with news that the NFL and the NFLPA were meeting for two days, following up their vow of intensity after the Super Bowl to reach a Collective Bargaining Agreement (CBA) by the expiration of the existing one on March 4.
FORBES: Reasons To Have Faith In the NFL's Labor Talks
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This is not going to be one of those games where team A loses its nerve after the first Super Bowl commercial, and before you know it they're down 21 to nothing.
NPR: Super Bowl Prediction: Patriots Edge Out Giants
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That year, the Super Bowl was held in Tampa on Jan. 27 just one week after the conference championship games, rather than the two-week lapse now.
WSJ: For Giants, A Raucous Ride Home
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After the game, Brady said he vowed to the team's owner, Robert Kraft, that he'd play better in the team's next game one that will make him just the second quarterback in NFL history, after John Elway, to start five Super Bowl contests.
WSJ: New England Patriots Survive and Advance to Super Bowl