In other words, there's no reason to pay attention to the fact that you're getting off the Grand Central and onto the Van Wyck because the only signs you care about are those that reassure you the airport is straight ahead.

WSJ: Lost Cause in New York

But you only care about video, don't you?

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Their worries were echoed by Natasha Lomas at TechCrunch who said "The Facebookification of the mobile web is a threat to openness, to choice, to privacy - but only if you care about those things".

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Simple answer: you need only look at social media it if you care about your brand.

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"The only people you get mad at are the people you care about, " he says.

FORBES: Silence Of The Blogs

Consumers will purchase from your business, or employees will go the extra mile to contribute to your success, only if they believe that you care about their interests.

WSJ: Book Review: Obliquity

If you think fans only care about acquiring players then i can only assume your knowledge of the game is rudamentary at best.

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So only get involved with stories you genuinely believe in and care about.

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Yes, you might say, but the bidders care only about profits, not about consumers' interests.

ECONOMIST: The price is right

And we know you care about the dynamics of splitting your finances: While only 16% and 18% of American women and men say they keep their finances completely separate from their live-in partners, LearnVesters are much more likely to keep things separate, at 44%.

FORBES: How to Combine Finances With Your Partner