Advertising the media industry's other revenue stream has also disappointed.
The other part of the revenue stream comes from money paid by municipalities to dispose of garbage.
Once the likes of Virgin and BT are more able to afford matches from Sky (thanks to a final decision from Ofcom later this year), Sky will effectively have to tweak its business model to include a revenue stream from other media channels, as well as from consumers.
The retail brokerage units offered firms a consistent stream of revenue while their other lines of businesses sunk.
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The impetus is likely to come from operators, such as Turkey's Turkcell, which see it, along with other mobile payment systems, as an additional revenue stream.
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Financial institutions lose a revenue stream that allows them to offer other services to low-income consumers.
Plus, Smith Barney is a wealth management unit which provides a more steady stream of revenue and income for Morgan Stanley than other areas of business like trading.
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While the NHL lockout had a dampening effect on Jacobs' revenue stream, it was offset by a surge in other areas of his firm's operations, namely travel and hospitality.
Bernstein analysts predict that by 2015 generic competition for Lipitor and other big sellers will chop 25% out of Pfizer's present revenue stream.
The analytics job, determining the right mix of preroll, in-stream, banners, and other ads and promotions to maximize revenue, is critical for attracting new talent that can bypass the old business models.
While not everyone is suited to being an entrepreneur, those who build something that other people are interested in can ease the pressure on their expense rollbacks by generating a revenue stream.
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Over the course of next 5 years, we expect Disney and other media companies to increasingly provide on-demand content over the internet, thus growing this lucrative revenue stream.
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