Mr. Chao is currently a director of Focus Media, an out-of-home media and advertising network company, NetDragon Websoft Inc.

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It operates several of the country's most popular pay and specialty television, radio, out-of-home advertising and interactive media properties.

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This means that advertisers can use mobile to activate other forms of media, such as TV and out-of-home, or it can be a key device to drive tune-in, product research, or immediate purchase.

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Reliance Broadcast Network Limited is a multi-media conglomerate with interests in radio, television, out-of-home and live entertainment.

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