It should mean developers are chomping at the bit to make apps for its Ovi store.
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The new family of Symbian smartphones will include a completely updated Ovi Store experience.
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Beyond the improved Ovi Store, the company is courting developers on several new fronts.
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Nokia is betting on these upgrades to help the Ovi Store regain its footing.
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You'll also see a number of new games when the Ovi Store switches over on Thursday.
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That has hindered Nokia's own software efforts, including its Ovi Store, which competes with Apple's App Store.
Linardos views the evolution of the Ovi Store in terms of three phases.
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Stay connected to email, access millions of tracks through Ovi Music, and download apps and games from the Ovi Store.
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Additionally, Ovi Store will continue to offer exclusive apps including Audiotube, Tesco and others along with favorites such as Fring, Shazam, and Asphalt 5.
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Nokia says 70 developers that participate in the Ovi Store have notched more than 1 million downloads of their games and apps to date.
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People will also discover free Ovi Maps, access to Ovi Store, messaging, social networking and other experiences that come standard across all of these smartphones.
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Nokia ( NOK - news - people ) about incorporating Zinio content into its digital storefront, known as the Ovi Store, and to U.S. operators.
Not only will it simplify the use of turn-by-turn voice guidance from Ovi Maps, but also provide a new and easy way of accessing other content on the smartphone, such as music and delivering automotive specific applications from the Ovi Store.
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This strategic move from Scalado was preceded by a successful release of the Scalado Camera Lover application for the Nokia Symbian devices on the OVI store, where it was downloaded over 1.4 million times in less than 3 months between November 2011 and January 2012.
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Nokia needs to pull out all the heavy artillery -- major device launches, carrier support, impressive software, and a seamless user experience -- if it wants the Ovi Store to succeed on a grand scale, and by all accounts, they're serious about making that happen with the recent integrations of MOSH and WidSets.
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And the deal with Microsoft does not look likely to improve the customer and developer relationship issues that the Ovi app store created.
Apple forced Nokia into launching its app store, Ovi, at very short notice and Ovi was an unmitigated disaster when set alongside iTunes.
Realising the importance of mobile services, it launched Ovi, an online storefront for such things in 2007, a year before Apple opened its highly successful App Store.
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