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That would be a big shot glass to swallow for either Diageo or Pernod-Ricard.
FORBES: A Hangover In Booze Stocks?
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Regardless of vintage, Irish whiskey is definitely flying off the shelves these days, with sales of Jameson, owned by the French conglomerate Pernod-Ricard, ramping up by 25 percent in the six months to October 2012.
FORBES: What To Give The Man Who Has Everything? Why, A Cask Of Irish Whiskey To Be Collected In Five Years, Of Course
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Part of this is due to hopes that Diageo or Pernod-Ricard will make a bid for one or the other (or both) as a way to strengthen their position in the lucrative American whiskey market.
FORBES: A Hangover In Booze Stocks?
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All this is partly because French rival Pernod-Ricard has been quicker off the mark in China this past decade, building up a dominant slice of the international-branded market with drinks such as Martell and Ballantine's.
FORBES: Magazine Article
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Earlier this month, Pernod Ricard - the second largest distiller of Scotch whisky - reported flat global sales for the second half of 2012.
BBC: Christian Porta
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Scotch whisky sales in the second half of last year were "challenging" in South Korea, according to Pernod Ricard's half-year report.
BBC: Pernod Ricard: Scotch whisky sales 'flat'
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The French-owned firm, part of Pernod Ricard, wants to build on the site of the Imperial distillery near Carron, which has not been used for 14 years.
BBC: Chivas Brothers reveal plans for new Speyside distillery
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In Pernod Ricard's champagne sales, Perrier-Jouet sold well in the Americas, Asia and France, but western Europe led decline for Mumm.
BBC: Pernod Ricard: Scotch whisky sales 'flat'
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The other big growth company is Pernod Ricard, which bought much of the Canadian-based Seagrams in 2000.
BBC: How Scotch whisky conquered the world
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Distributed by French beverage giant Pernod Ricard SA, bottles in the first 5, 000-case run will be labeled simply Yao Ming and aimed at the top end of the market.
WSJ: Yao Ming Takes Aim at China Wine Boom
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Pernod Ricard claims it was not theirs to sell, because they failed to re-register it when it lapsed in the 1970s.
ECONOMIST: Trademarks