The term is a play on words, of course, and an example of the old marketing trick of avoiding the baggage of one phrase by inventing another.

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Unlike the Wildcat, with a simultaneous two-quarterback system, "you wouldn't be able to prepare for it because no one's ever seen it on film, " star cornerback Darrelle Revis said, adding that the defense would be on high alert for a trick play.

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The club's record signing received a standing ovation after a 90th-minute equaliser on his league debut against Le Mans and a hat-trick against Anderlecht in the second-leg of the Champions League play-offs had the fans on their feet and chanting his name.

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