If we stream a film on Netflix or buy a book on Amazon, those companies are leveraging huge product-attribute datasets and ratings of millions of users to help us make just the right purchase.
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With every product categorised and graded across every attribute, Dunnhumby is able to segment and cluster Tesco's customers based on what they buy.
ECONOMIST: Algorithms
We can attribute this to a number of product improvement strategies that Time Warner Cable has employed in recent quarters.
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Many attribute the movement around smartphone market share from quarter to quarter to product release dates.
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