Highlights of the new software include System Match technology with features such as True Radiant and Heat Pump Balance geared to help high-efficiency, non-conventional (i.e. not forced air) heating systems perform even more efficiently.

FORBES: World's Smartest Thermostat Is Now Even Smarter

For example, data on miles traveled, gasoline consumption, driving habits, and maintenance history can help improve fuel efficiency and save families and businesses money at the pump while reducing harmful air pollution.

WHITEHOUSE: Brainstorming With Energy Data

In the 1970s the efficiency peddlers prescribed an easy fix to a nation snarled in endless lines at the gas pump.

FORBES: Insights: The energy diet that flopped

Today's announcement builds on President Obama's agreement for model year 2012 to 2016 auto standards which will raise fuel efficiency to 35.5 miles per gallon, and begin saving families money at the pump this year.

WHITEHOUSE: Press Briefing

And if you want to talk about market dynamics at the pump, then look no further than the increase in demand for hybrid cars, which can increase fuel efficiency over other mid-sized cars with the help of an electric engine.

ECONOMIST: Israel and America