Bite has presold 5, 000 pairs to outdoorsy stores like REI and shoe shops like Shoes-N-Feet.
Obama picked Sally Jewell, the chief executive of outdoor-gear retailer REI, to head the Interior Department.
Companies like Zappos and REI have hosted KEEN Recess events to officially bless employee work breaks.
PrimaLoft clothing and sleeping bags are the REI-branded items that have sold best this year.
FORBES: A Conversation With REI Chief Executive, Sally Jewell
Members can either get a check or use the money toward more REI gear.
FORBES: A Conversation With REI Chief Executive, Sally Jewell
Like the rest of the economy, REI suffered through tough years in 2008 and 2009.
FORBES: A Conversation With REI Chief Executive, Sally Jewell
REI, suffice it to say, is an interesting company with an interesting business model.
FORBES: President Obama Selects Sally Jewell, CEO Of REI, For Secretary Of The Interior
Surfer-god Laird Hamilton recently showed off his new line of paddleboards to REI employees.
FORBES: President Obama Selects Sally Jewell, CEO Of REI, For Secretary Of The Interior
Smith has announced REI will shut two stores, the first closures in REI's history.
Given that one of REI's selling propositions is an extremely liberal return policy, these frills make sense.
The kind made famous by Japanese designers like Issey Miyake and Rei Kawakubo, who also show in Paris.
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Outdoor retailer REI marketed "13 Essential Tools for Surviving a Zombie Outbreak" each available for purchase at REI stores.
Come spring 2000, REI will open, in Tokyo of all places, a 30, 000-square-foot version of its Seattle showplace.
The company won't break out its Internet sales figures, but says they match one of REI's better stores.
If you think consumer co-op means scruffy members who can barely pay their bills, REI will surprise you.
REI's high-tech gadgets, using one computer to track your whereabouts and another to keep tabs on the weather.
Jewell, a former commercial banker at Washington Mutual, has been the president and CEO of REI since 2005.
FORBES: President Obama Selects Sally Jewell, CEO Of REI, For Secretary Of The Interior
A.CA) is down about 0.5%, RioCan Real Estate Investment Trust ( TSE: REI.
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But if you think consumer co-op means scruffy types who can barely pay their bills, take another look at REI.
For now these members must buy their gear through the co-op's catalogs or on its rapidly growing Web site (www.rei.com ).
Wally Smith, 51, REI's chief executive since 1983, presides over the empire from a no-frills office complex near the Seattle-Tacoma airport.
In its 117 stores (including the two new ones), REI sells clothing and gear from other companies alongside its own branded items.
FORBES: President Obama Selects Sally Jewell, CEO Of REI, For Secretary Of The Interior
This year Smith announced REI would shut stores in Mission Viejo, Calif. and Orem, Utah, the first closures in the company's history.
His qualifications: He had been a clerk for outdoor retailer REI in Berkeley and had written two books about California bike trails.
For the past eight years, Ms. Jewell has been the CEO of REI, one of America's most successful and environmentally conscious retailers.
But REI has no trouble getting customers into most of the stores.
Tokyo will be home to a 2, 800-square-meter version of REI's Seattle showplace.
Connecting the Subaru brand with other brands that promote similar messages, including KEEN and REI, was a great way to strengthen that message.
"I sleep on the sidewalk for the garage sale every year, " gushes gear- junkie Allison Birchwood, 32, referring to REI's big biannual sale.
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