As a first step in making our 400 fortunes less absurd-looking, let's resort to the artifice of a ratio scale.

FORBES: Rationalizing Wealth

The last census, for example, revealed the dreadful scale of imbalances in the sex ratio in Punjab, Haryana and a few other states.

ECONOMIST: A national head count should show dramatic changes

It is chock-full of features that include ASUS Smart Contrast Ratio technology, 100% sRGB color space compatibility, ASUS exclusive QuickFit Virtual Scale, and Splendid Video Intelligence Technology.

ENGADGET: ASUS launches PB278Q WQHD monitor for pros and gamers that appreciate accurate colors