Before dawn on Feb. 16, a semitrailer truck left a secret, well-protected compound outside Sarasota, Fla.

FORBES: New College of Florida

For the event here, the company bought 35, 000 pounds of tomatoes nearly a semitrailer full from a farmer in southern Illinois who had planned to plow over them because they were overripe.

WSJ: Messy Business: Now You Can Pay To Get Hit by a Tomato

The Indiana State Police reported late Sunday that two people in a 2012 Subaru were hurt when the driver lost control while coming upon the scene of a previous crash involving a semitrailer.

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