It is possible, as many Apple advocates insist, that they have a secret plan and will once again set the world on fire.

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This allows Google to conjure, develop, and launch new ideas that either set the world on fire, or disappear in puffs of smoke.

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These are hardly ideas to set the world on fire.

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But other than that, it's hard to point to anything that will set the world on fire in the new phone, revealed Thursday at an event in New York.

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Or if you didn't have an opportunity to speak, but you've got this burning idea that is really going to set the world on fire, I want to make sure that you've got the opportunity to -- (laughter) -- that you've got the opportunity to lay it out right now.

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It was seven months ago that Mohammed Bouazizi, a vegetable peddler in Tunisia set himself and the Arab world on fire.

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The deadly fire is sure to shine a spotlight on safety in Brazil, which is set to host the World Cup next year and the Olympics in 2016.

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