So if you're investing short-term, 35% would seem to be something you can at least shoot at as a target.

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Competitors shoot from the prone position at a paper or plastic target on a wooden frame, with a round, black aiming mark on a white background.

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In my freshman phys ed class at the Philadelphia College of Pharmacy and Science, we were required to learn to shoot a rifle for target shooting purposes (although I think planting the seed of arming future inner-city pharmacists was an ulterior motive).

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