And so I think China gets a little short shrift in terms of its weight because, if you just, it's only about 2% of the world indexes.

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Short of a major scandal, brand equity built over decades carries more weight than a brand that debuted during the dot-com boom.

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The thinly traded Emerging Global Shares Emerging Markets Energy Titans ETF (NYSE: EEO) devotes 4.37% of its weight to Hungary, making it a possible short candidate.

FORBES: ETFs For Hungary's Ratings Downgrade

But this digital Battle of Verdun is not the only challenge for Google as Mozilla is also launching its mobile operating system: FirefoxOS. To make a long story short, FirefoxOS is the equivalent of ChromeOS for smartphones: a light-weight mobile operating system where the user interface and all applications are web-based.

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Under the classical gold-coin standard (1717-1914) private banks and central banks alike issued currency convertible into a fixed weight of gold, with balance sheets consisting primarily of gold coins and short-term loans denominated in local (but gold-convertible) money.

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As patients lose hundreds of pounds in a short period, they are often left with aprons of skin that were stretched permanently by years of weight gain.

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Indeed, in a decade when over-the-top chandeliers have fallen out of favor, a restrained design that has both the weight of over 700 years of tradition and a certain lightness of being is nothing short of a bright idea.

WSJ: Reinventing Splendor

In short, GPs are well equipped to treat the consequences of obesity with drugs but not the core problem - the weight gain itself.

BBC: GP practices 'need obesity specialists'