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The last big shift in the sleeping-pill market came 12 years ago, when Ambien hit pharmacy shelves in the U.S. The drug is viewed as having fewer side effects than older sleep aids such as Halcion, which left patients feeling groggy in the morning.
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Meanwhile, regulars recently demanded more data before approving Neurocrine Biosciences ' (nasdaq: NBIX - news - people ) indiplon sleeping pill, prompting partner Pfizer (nyse: PFE - news - people ) to drop its deal with Neurocrine last week.
FORBES: Behavioral Therapy 1, Sleeping Pills 0
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His doctor prescribed the anti-depressant Lexapro and the sleeping pill Ambien.
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For instance, AstraZeneca's (nyse: AZN - news - people ) Seroquel is often used for its sleep-promoting or calming effect. (see: " Antipsychotic Prescribed as Sleeping Pill") Eli Lilly 's (nyse: LLY - news - people ) Zyprexa has even been used in rare cases in patients with anorexia--one of the drug's potential side effects is weight gain.
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The drugs to be submitted to the FDA will include a first-of-its-kind AIDS treatment and a sleeping pill.
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Earlier this year, Merck (nyse: MRK - news - people ) licensed a sleeping pill from Lundbeck, a Danish drug firm.
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As part of the deal, King would also get a 400-person sales force and Sonata, a sleeping pill.
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The opportunity is likely to be primary-care doctors who will most want a sleeping pill with fewer side effects.
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I've devoted great care to planning how I'll exit the scene: every month for the last year I've been pilfering a sleeping pill from Maman's box on the night-table.
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Late last year, 57-year-old Marcia Bergeron ordered a package of what she thought was a generic form of the sleeping pill Ambien from an online pharmacy based in Eastern Europe.
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Moreover, the company has had a string of regulatory disappointments with medicines like indiplon, a sleeping pill, and more recently an antipsychotic that it was developing with Akzo Nobel (nasdaq: AKZOY - news - people ).
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