This business is still small beer, in volume less than 10% of Securicor's British turnover.
Giving Back is still small beer in charitable circles, but the aggressive Pollick thinks big.
But it is small beer which has a disproportionate impact on the look and feel of Britain.
Microsoft's push into video gaming is small beer compared with its dominance of the global software industry.
In the grand scheme of things, winning Ramsey is small beer but for UKIP it is a significant win.
But according to the Financial Times, Mr Osborne's ideas on growth were small beer in terms of the wider economy.
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This may be small beer by American standards, but is scarcely what is expected of a declining industrial city in north-east Scotland.
That leaves a maximum six or seven inches of sea level rise remaining from human-induced warming (probably less), which is pretty small beer.
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So, for the first time since 2008, the "big" issues in tomorrow's Budget will be politically explosive, but in economic terms, very small beer indeed.
Compared with all the money consumed by big spending departments like social security and health, even the billions generated by the lottery are small beer.
Granted, that is small beer, given that prices have trebled since the central London property market took off after Britain was ejected from the exchange-rate mechanism in 1992.
That may sound like small beer for institutions with hundreds of billions in assets, but any extra expenses will be proportionately higher for hundreds of small and midsized banks.
The provision for financial assistance to Turkey included in the war-funding request Mr Bush sent to Congress on March 24th was small beer by comparison with what Turkey would have got if it had co-operated fully.
Perhaps this will be yet another French political scandal, albeit small beer compared with some previous pots de vin, destined to drag through the years as the judicial system bends this way and that to the pressures of politics.
His strategy has always been to co-operate on the minor stuff, but deny charges that carry harsher sentences. (Each human-rights charge against him could jail him for 25 years.) The first case he faced on February 18th, for influence-peddling in favour of two relatives of his former lover, Jacqueline Beltran, is small beer compared with corrupting judges, running guns and ordering death-squad killings.
With sales slumping since its introduction in 2006, Heineken Light has been left searching for traction in the already small Premium Light Beer category.
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Almost 10 years later, Smith said he expects Diageo gradually to put the new labels on all of its products, which include a small number of beer and wine companies.
The idea of serving cold beer in small measures is a smart one.
He started at age 12, when he had a summer job as an assistant to the truck drivers delivering Polar beer to small shops and liquor stores in Caracas.
Such a move would be opposed by all wine, distilled spirits, and beer producers most vehemently by small production wineries and distillers, and the growing craft beer industry.
An assortment of objects - mostly beer cans and small rocks - rained down on the Swazi bench after Zimbabwe's fifth goal.
About ten years ago, I was sitting with him at a small dinner and the conversation turned to beer.
The man in the street tends to be deeply attached to his favourite pint, making beer an industry in which small local brands can continue to prosper.
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