The new competition among the giants of enterprise software: Who is building the most social software?
For starter, some companies are deploying enterprise social software simply because everyone else is.
FORBES: Enterprise Social Media: It's All About The Customer
With enterprise social software, you are not just connecting employees for the sake of making connections.
FORBES: Enterprise Social Media: It's All About The Customer
Other examples could link contextual attributes, such as presence and location, with enterprise social software.
Social software is changing our enterprise collaboration tools and its changing engagement within business apps such as CRM.
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Since I run an enterprise social software company, I obviously think this is an important and beneficial trend.
FORBES: Enterprise Social Media: It's All About The Customer
In your environment, has the conversation about the business use of emergent social software platforms moved into the mainstream?
For example, Model 4 can work well in an environment where all the users are on the same type of social software.
At the basic level, what social software allows people to do is capture their unstructured knowledge , either for themselves or for others.
Big Blue is this week hosting a worldwide customer meeting in Orlando, at which it will show its latest social software for mobile business.
Unstructured knowledge and collaboration have always existed even before social software platforms, as people talked to each other on the phone or in the hallways.
Social software is more than just the latest buzzword for IBM.
Unsurprisingly, the digital door staff (read, Facebook's hardware restrictions) have already been dispatched, meaning almost any Android device can download and install the social software.
Last week, Jeremiah Owyang released an Altimeter Group report reinforcing proliferation risks, offering ways to address problems through more informed social software procurement, planning and implementation.
Since social software tools speed idea sharing throughout an organization, they multiply opportunities for employees to get things done better together, hone skills and receive wider recognition.
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There were a number of polls that asked these advanced users of social software their views on where they stand on a number of issues in resource deployment.
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So can other social software companies tap into this opportunity?
From award-winning IP communications to mobility, customer care, Web conferencing, messaging, enterprise social software, and interoperable telepresence experiences, Cisco brings together integrated network-based collaboration solutions based on open standards.
And over the course of the decade from 2000 onwards social software allowed people to create content in competition with established media outlets, first through blogging and then through social networks.
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Former Hearsay Social software engineer and Python programmer Kate Heddleston (and mentor at Hackbright Academy) talks about using Chef to create web application projects, specifically a Python project with a Django framework.
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Gartner tracks ten different categories of SaaS applications in this latest forecast with CRM, ERP, and Web Conferencing, Teaming Platforms, and Social Software Suites being the three largest in terms of global revenue growth.
Instead of using a paging system, a nurse could use enterprise social software on a tablet to locate an available cardiologist on the third floor of a hospital and a defibrillator on the fourth floor.
Rawn Shah is a business transformation consultant in the Social Software Adoption team in IBM's software group and is the author of Social Networking for Business: Choosing the Right Tools and Resources to Fit Your Needs, newly published by Wharton School Publishing.
John Hagel and John Seely Brown, co-chairs of Center for the Edge, suggest that one of the best ways to pull the C-suite into exploring the use of social software is to point out how it can find and fix expensive operating problems.
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Consider this scenario, for example, that is more likely to happen because of the growing capacity of social technologies: What if a hospital chain, a food service company, and an analytics and social software firm joined forces to co-create a system that enabled hospital patients to chose meals and delivery times from customized menu offerings, based on their medical condition?
FORBES: Finally an Enterprise Roadmap for Capturing the Full Power of Social
Its purchases this year include Slide, which makes social-networking software, and Social Deck, which makes social games for mobile devices.
By now, most executives have heard a great deal about social media software in the enterprise.
FORBES: Enterprise Social Media: It's All About The Customer
Simpson said location-based social networking software like Foursquare or Loopt helps marketers, advertisers and participants with the bigger picture.
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However, some of the many factors have rarely become as visible as what we have now in social business software.
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