This sort of meticulous, first-time data collection is spawning entire service industries.

ECONOMIST: E-business in China

The swine flu outbreak is spawning debate about how people get information during health emergencies -- especially at a time when news sources are becoming less centralized.

CNN: The story

At this time of year in the gulf, loggerhead turtles are migrating, terns are breeding and tuna are spawning.

WSJ: Gauging Harm to Ecosystem Could Take Years