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Cruise ships with all-night bars, resorts that cater for stag and hen nights and a swimming pool area where tourists can sleep off the hangovers the next day will be winners in this type of tourism, according to the trend forecasters.
CNN: Trends: Tourism with intent
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It shows Mr Lerwell and Mr Lilley - members of the Swansea Predators cage fighting team from Mount Pleasant - dressed in women's clothing celebrating a stag night in Swansea city centre on 30 August this year.
BBC: Cage fighters' stag night web hit
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As a result, the city attracts thousands of "stag night" tourists each year, who are often responsible for noise pollution, garbage and vomit-covered streets.
BBC: Spoking the fire in Amsterdam