He says the case was a breakdown of the usual measures, which rely on moral suasion.
But we imagine that these moments of suasion are a kind of temporary madness.
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"My only influence was through moral suasion, " Koop said just before leaving office in 1989.
But the cost to the country's moral suasion in Europe and the Middle East has been steep.
If this is perceived as unfair, would you prefer the old practice of administrative suasion and regulatory forbearance?
And now we must summon all of our might and moral suasion to meet the challenges of a new age.
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In the meantime, its chief weapon is moral suasion aimed at companies.
First is that the prime minister appears to feel more or less powerless to use much more than moral suasion to ensure the biggest, most internationally mobile companies pay the going rate.
Such advice is predicated upon certain unsupportable assumptions (for example, that nuclear weapons, other military capabilities or mere moral suasion will suffice to deter chemical attacks against this country or its friends and allies overseas).
Pray his views have suasion over Congress.
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Britain's Financial Services Authority may have watered down its pay code after bankers whinged about losing talent, but it has been using moral suasion to good effect, calling bosses to express its displeasure at the re-emergence of guaranteed bonuses.
Fortunately, America has an opportunity to bring more than moral suasion to bear on those who partner with our enemies and, thereby, help underwrite their threatening behavior: Make them choose whether they wish to do business with: us or with the Iranians.
Documents were submitted to the judiciary in May 2011 and it was the Bank of Italy's "moral suasion" that led to the ousting of Monte dei Paschi's management last year as the central bank did not have the powers to dismiss managers, the people said.
Politicians since at least the Johnson administration have engaged in the technique, and while its etymological origins may be in dispute, the term has since entered wide use, referring to a form of moral suasion, usually by government officials attempting to alter behavior or influence markets.
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It does mean we possess many tools -- diplomatic and political, and economic and financial, and intelligence and law enforcement and our moral suasion -- and using these tools over the past three years, I believe -- I know -- that we have saved countless lives.
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Instead, we rely on a patchwork of authorities, largely derived from our role as a banking supervisor, as well as on moral suasion, to help ensure that the various payment and settlement systems have the necessary procedures and controls in place to manage the risks they face.
Down the suasion chain there is much of the rest of North Africa and Middle East (part of the same street drama as in Egypt), Nigeria (West African oil belt), NATO including ever-trickier Turkey, Colombia and Panama (drug war) and an Asian-Pacific scene full of its own goblins.
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