It's once again sponsoring the Super Bowl halftime show, as well as two 30-second spots.
She entertained a huge television audience during the Super Bowl halftime show earlier this month.
Still, she promised she won't be doing it Sunday during the Super Bowl halftime show.
My last NFL highlight was Prince's Super Bowl halftime show in 2007.
These activities all require methodical, logistical, mathematical, wardrobe and dietary considerations just shy of a royal wedding or a Super Bowl halftime show.
Could it be because CBS wants to appease conservatives who freaked out over the outfit Beyonce wore while performing in the Super Bowl halftime show?
That's a feat Johnson said not even Jay-Z's wife, Beyonce, can claim, as he didn't perform with her during this year's Super Bowl Halftime show.
Unfortunately for Beyonce, this issue will not go away quickly, because she's scheduled to perform in less than two weeks during the Super Bowl halftime show.
Food and soda companies are at all times the villain, while people, adults and children alike, are mindless zombies unable to withstand the lure of a Super Bowl halftime show.
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Although the nature of the Super Bowl halftime show in New Orleans has changed over the last 36 years, one thing remains certain: Music is here to stay in New Orleans.
FORBES: The Super Bowl Brought New Orleans Back, But Music Never Left
A. cause an uproar when she flipped the bird during the Super Bowl halftime show, which became a sly rebellious gesture more memorable than the rest of the musical acts that performed at Super Bowl XLVI.
The superstar singer, roundly criticized for lip syncing "The Star-Spangled Banner" at the inauguration 10 days ago, walked into Thursday's news conference for the Super Bowl halftime show and asked the ballroom filled with several hundred people to stand.
The change follows a number of splashy moves in the past year by PepsiCo to improve results for its namesake soda, including a multiyear deal to sponsor the Super Bowl halftime show and a wide-ranging deal with pop star Beyonce.
This year, Beyonce will perform during the Pepsi Super Bowl XLVII Halftime show.
FORBES: The Super Bowl Brought New Orleans Back, But Music Never Left
On February 5th, the CEOs of rock 'n' roll, the Rolling Stones, are scheduled to play the Super Bowl's halftime show.
He hopes the Super Bowl ads, and a halftime show that will feature the Bridgestone logo for 12 minutes, will drive traffic in stores.
For New Orleanians, music is to life what the halftime show is to the Super Bowl.
FORBES: The Super Bowl Brought New Orleans Back, But Music Never Left
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