"Zoolander, " a 2001 movie about supercool male models, mined jokes from a character's ridiculously small cellphone.

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The aptly named KryoTech firm uses refrigeration to supercool its systems' processors so that they outpace their rated clock speeds.

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As supercool young directors go, Tarantino (whose first film this is) is fairly engaging: his nihilism is antic and oddly cheery.

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As High Tech migrated to high culture, off-the-shelf interiors have been replaced by a custom-designed, techno-style with a superchromed, supercool look so far from inspired make-do that it speaks as clearly of cost as of an industrial aesthetic.

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