When Coca-Cola wanted to experiment with a supposedly healthy green-tea-flavoured drink, it targeted young Japanese women first.

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Oishi quickly won the ready-to-drink tea market, surpassing genuine Japanese brands such as Kirin and Pokka, and fending off foreign and local newcomers that also conveyed messages of a clean, green Japanese lifestyle.

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In Los Angeles the company is test-marketing an herbal tea drink called Carpe Diem that's supposed to boost the immune system and improve metabolism.

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So successful was the brand that Snapple inspired dozens of imitators and prompted major soft-drink companies to introduce their own fruit and tea beverages to compete.

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Back at Estancia Harberton, you'll have time to grab a hot drink at the tea room or explore the farm's on-site marine research center.

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Firefly, probably the first and best-known company to package and sell the product, began distilling a sweet tea and vodka drink in 2008.

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The danger for Republicans is that by embracing the hard right Tea Party membership, they might lose a more moderate, but still Republican-leaning demographic, those middle Americans who drink their coffee from Dunkin' Donuts.

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Sudhir Trehan, who runs Crompton Greaves, Avantha's electrical equipment-maker, jokes that when he joined as a trainee in 1972, the management would not drink tea unless it were served with white gloves from a silver pot.

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