It is the start of the campaign and Graham Henry will want to get that competitive spirit into their veins again as soon as possible.

BBC: Zinzan Brooke column

We awakened the competitive spirit that existed here, but that had gone dormant.

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As sales continued to improve, our Sales Manager, Lindsey Shores , decided it was time to bring back incentives and the competitive spirit that the incentives bring.

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American enterprise is about the installation of the competitive spirit and using that drive to become better.

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The competitive spirit in other athletes might argue that they too exude these same qualities at the same level.

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