Apple sells high end products mostly to the affluent segment of society.

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In short, the perfect drink for an increasingly affluent society looking to drink away Prohibition.

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It has to finally grasp that profits will only last as long as they live in a society their small society of employees and the larger society of citizens that is happy, affluent and empowered.

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Carnegie then used the pamphlet to outline how individuals of great wealth could give back to society, suggesting that acts of immense philanthropy can protect the affluent from the wrath of the poor.

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