Nevertheless, one of the primary motivations for medicine's ethical code is the asymmetry of information that exists between doctor and patient.

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And in a way I find that understandable, because the issues of information asymmetry, cultural differences, and mistrust are clearly aggravated in the case of a cross-cultural merger.

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The same power asymmetry between the abuser and the abused exists, and the same opacity of information exists.

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Information asymmetry is shifting toward the consumer, however slightly, toward individuals and groups of individuals sharing information, and away from institutions, corporations, and governments.

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An understanding of information asymmetry has improved our understanding of how various types of markets really work and the importance of corporate transparency.

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