The 24-paged editorial, shot by photographer Steven Meisel, captures model Kristen McMenamy, covered in black grease, writhing about in feather dresses on a rocky, post-apocalyptic-looking beach, evoking the real-life images of oil-coated birds gasping for breath that dominated coverage of the spill.

FORBES: BP Oil Spill Provides Inspiration For Italian Vogue Shoot

The team behind the documentary Catfish have been brought on to breath new life into the franchise but the film only earns a 38 our of 100 on Rotten Tomatoes.

FORBES: The Triumph Of 'Paranormal Activity'

But the usual circumstances of our economic plight have given Keynesianism a breath of new life.

FORBES: Can We Spend Ourselves From Recession To Prosperity?

My next memory involves being at the bottom of a Costa Rican river wondering which direction was up and holding my breath while I waited for my life-preserver to sort things out which it did.

WSJ: Dilbert Creator Scott Adams's Year Without Fear

"I think having someone who had a life outside the Church in business, who understands difficult, complicated issues, will bring a great breath of fresh air to the Church of England, " he said.

BBC: Justin Welby named as next Archbishop of Canterbury