Ellis spent his career in the online ad network business, previously serving as the COO of marketing network Webxu.
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We piloted the Academy last year: the sponsor was Wunderman, the direct and digital marketing network, and I was the Dean.
The challenge from a marketing standpoint is convincing its customers that the network has been fixed.
Given the high ratings for select sports, the hope is that these cross-promotional and cross-marketing efforts will boost the audience for other network programming, and thus, justify higher advertising rates during those other shows.
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The attack was simple, said Jon Green, head of product marketing at Aruba Networks, which provided the network security at the conference.
Instead, it orchestrated what may be the most unlikely brand resurrection in marketing history by leveraging its powerful dealer network, rolling out splashy new tires and repositioning the brand slightly down-market.
Paul Matthews has been promoted from managing director of distribution - the insurance industry's sales network - to become head of the UK's newly combined sales and marketing division titled "Take to Market".
As part of a nonexclusive arrangement announced Wednesday, Yahoo's website will begin drawing upon Google's massive online advertising network to show marketing messages related to the content that's being perused.
The CMO Network on Forbes.com is the must-read, go-to spot for the latest marketing, advertising and media news, trends, insights and analysis.
As they get more familiar with the hotel industry, more owners are opting for franchising, a system in which they pay for a chain's name, reservation network and marketing, but manage and control the hotels themselves.
Facebook are looking for a winner here, because the continued success of Facebook as a platform needs a new champion to keep their marketing story fresh to retain developers on the social network based platform.
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So Ticconi concocted the "private equity gift partnership program" and is marketing it to a network of alumni entrepreneurs and venture capitalists.
The American team will benefit from City's scouting network and player development, and club Manchester will learn from the Americans' marketing expertise and reap the financial rewards of MLS success.
The data warehouse environment comprises marketing databases, call systems, customer service, GSM network statistical data, invoicing systems, collections and retrievals and all logistics information.
The pole and tackle include previously vetted products that add substantial economic or health related benefits to rural villagers as well as centralized marketing and administrative systems and a network of people to help support the entrepreneurial efforts.
MyFDB offers free content for visitors to browse, a subscription service for users to develop their own profiles and online portfolios, and a cloud image service that allows magazines and brands to manage the workflow of image assets with their partners and marketing channels as well as to distribute those images through the MyFDB Asset Network.
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The following guest post is by Tim Minahan, executive vice president, Network Strategy and Global Marketing at Ariba, an SAP company.
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The company brokers online ad sales for a large network of buyers and sellers, and as the Web has hit its stride as a marketing vehicle, DoubleClick has become increasingly valuable.
Despite a pedigreed cast, including Everybody Loves Raymond's Patricia Heaton, and a massive marketing campaign--not to mention a network bidding war to air the show--the newsroom comedy failed to find an audience.
Instead, it set up a network of village-level entrepreneurs who are responsible for marketing, selling, and recharging the lights.
The 58-year-old chief executive of Idine Rewards Network is sitting on top of a restaurant marketing company with ever-improving results.
Mike Marcellin, vice president of product marketing and strategy, said the architecture will be capable of moving 3800 terabits a second over the network.
"We're proud to have been the first to offer the fastest wireless network technology in the world to our customers, " says John Boynton, Rogers Executive Vice President and Chief Marketing Officer.
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Just being the head of a network and working on such a big scale, there is a sense of sometimes you think about the marketing first, or external people are looking for things to monetize and exploit.
In Liguori's most recent position--one he's held since Entertainment President Kevin Reilly joined the network in July 2007-- he had been responsible for all Fox program development and scheduling as well as marketing, business affairs and promotions.
Microsoft turned some heads with its recent mobile phone marketing campaign when the company sent a young girl, Rosa, around the country to meet her social network in person.
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