In the prosaic world of real estate marketing Mark Segal and Jeffrey Jones have found a rarefied perch.
Matthew Shadbolt, the director of online marketing for the Corcoran Group real estate company, said the portable technology helps him connect with potential homebuyers.
FORBES: Checking Out Where Consumers Check In Helps Marketers
But the endowment also received scant interest for its real-estate holdings when it was marketing the funds, according to a person with knowledge of the bidding process.
The advantages of lower real estate costs, smash marketing, and molding retail experiences for your brand cannot be undersold.
CoStar Group ( CSGP), a provider of information and marketing services to commercial real estate professionals in the United States as well as the United Kingdom, has seen consensus estimates fall meaningfully lower for both 2013 and 2014 following a rare earnings miss on February 27.
It is becoming apparent that the marketing of private equity, hedge funds, venture capital and real estate to public funds has involved payments to elected officials and relatives of elected officials.
The deserted mall is also a symbol of China's rapid urbanization and runaway investment in real estate projects, where massive development projects have been given the go ahead without proper marketing and business research.
During the real-estate downturn, sales froze and many buyers focused on basic value rather than frothy marketing, brokers said.
All this week, Forbes.com will examine the imminent graying of America and its likely impact on finance, health care, marketing and real estate.
As cranes stand idle above half-built residential real estate projects around the world, Trump's ability to profit from licensing his name and marketing expertise to other developers has become impossible to gauge.
Though the blog started as a way "to channel our anger, " co-founder Bridget Sweeny -- a real estate marketing casualty -- says they're now targeting others in their age group with an "irreverent, fun and cheeky" approach.
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