It had to be interestingly complicated, organic, and also avoid the sameness that often pervades generated environments.
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One of the concerns I hear from people who love bound books is that the sameness of touch and smell in e-books lessens the reading experience.
And Macau's status as the oldest--and only--European colony left in Asia means Beijing will embrace something equally novel: a testament to multiplicity, as well as a history of cultural exchange that belies the sameness and insularity that often marks modern China.
When working in the past for a guidebook company, I came across a lot of business travellers who preferred the intimacy of these small, family-run guesthouses to the corporatised sameness of a chain hotel.
But there is a kind of sameness to the proceedings, especially the results, which always seem hard to define.
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In that sameness, in the ordinary, in the equanimity of average, we are given the opportunity to explore.
The MMO market is defined by sameness, Garriott argues.
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Continued high debt and austerity will give 2012 a superficial air of sameness but 2012 is an election year so the debate will get more shrill.
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Most of the titles seem so much alike, they blur into a cloud of sameness.
"Too much sameness, " is how Jupiter analyst Patti Freeman Evans sums up the enormous and still-growing customer loyalty landscape.
The presenter had an opportunity to really communicate a message, but he blew it by being guilty of sameness.
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