Rather than being misled by our instincts on a first date, we can calmly sort through the alternatives and find the best possible spouse, the would-be soul mate who will maximize our romantic utility.
In Welch's case, Byron contrasts the dying words of Reginald Jones (Welch's predecessor at GE)--"Leadership requires ethics, morals and values"--with Welch leaving the funeral "with his latest soul mate, " Suzy Wetlaufer , for whom Welch had left his second wife.