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Ms Thuillier points out that the Berlin festival is still the third biggest film marketplace in the world.
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It's home to the world's third-largest film industry and serves as a breeding ground for Canto-pop, a treacly transmogrification of Western pop-rock that can leave the listener feeling rather like a glazed donut -- coated in sugar but with a big hole in the middle.
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The Film Distributors Association said that the UK remains the world's third largest cinema-going market, with 40 million admissions to screens around the country so far this year.
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But Kodak is really buying something more valuable: admission to what could be the biggest film market in the world within a decade (it is already the third-largest, and is growing by 20-40% a year).
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Cameron compared the building of Belo Monte, which would be the third largest in the world if constructed, as a battle similar to the one portrayed in his film Avatar.
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