Two beautiful women in thongs were surrounded by a pack of New Yorkers and tourists.

FORBES: Hot summer trend: Using naked people to sell stuff?

Last month, in Times Square, I came across a gaggle of beautiful women, clothed only in thongs and body paint.

FORBES: Hot summer trend: Using naked people to sell stuff?

Usually, he and Marchand dream up their thongs and wedges while floating down the Nile, but this year, because of the unrest in Egypt, they relocated to Brazil.

NEWYORKER: Sole Mate

If customers are too mesmerized by itty-bitty thongs and padded bras to notice the new surroundings, they may get a clue from the prices: they are creeping up.

FORBES: Cosmetic Improvement

If customers are too mesmerized by itty bitty thongs and padded bras to notice the new surroundings, they may get a clue from prices, which are creeping up.

FORBES: Cosmetic Improvement