Better to freeze to death.

NEWYORKER: Wakefield

"I was frightened guests would drive off into "neverland" and freeze to death during the winter, " he said.

CNN: Why your trusty GPS sometimes fails you

Besides the ethical issues in buying counterfeits there are very practical applications: buy a fake Rolex and the worst case scenario for the user is having the time wrong, but go skiing in a faux North Face and you might freeze to death.

FORBES: Golfers Beware: Counterfeit Clubs Proliferate Online