Not to impress other bankers or follow the fad, but to improve service and boost profits.
Virgin has a history of entering new sectors to improve service and provide value for customers.
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Now they are exploiting computers and the Internet to improve service and boost volume, especially for used cars.
They were unmotivated, often late for work, and had been beaten up by their regional manager to improve service.
It should also help that the company has stepped up investments to improve service to keep customers in the fold.
Work is underway on initial tasks, including identifying and providing performance and customer satisfaction measurement tools to improve service delivery and more.
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When something went wrong or when an opportunity to improve service appeared, a set of business rules helped determine the appropriate response.
This new objective is increased innovation to improve service and reduce costs.
That said, there have been signs in the past year that Tesco's costly investment to improve service and stock in British stores has stabilised the business.
Franchisees say the company is doing several things to improve service, from boosting staffing at peak hours to rolling out a new system for taking orders.
Its overall satisfaction rating pulled nearly even with Verizon's, an indication the company's effort to improve service and build up its device lineup is getting through to consumers.
She gave Robert Meyers , then chief financial officer, 30 days to work up a plan on how to improve service--then made him head of customer satisfaction to execute it.
Sprint network chief Bob Azzi said his crews were working feverishly to improve service in New York despite multiple obstacles, including difficulties getting into Manhattan and trouble accessing rooftop antennas.
He wrote a plan to improve service in his Greenville, S.C. facility that includes teaching dockworkers to use computers to communicate with customer service reps and keep them up-to-date on the status of freight.
Wells Fargo, a big bank that has been running internal markets for over a year to identify ways to improve service to some corporate customers, says its most effective trials took place in areas where managers could do something with their findings, making staff feel that trading was worthwhile.
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During this time, he was able to halt the loss of market share by the company's DSL business, to improve customer service and to simplify and harmonize the company's range of brands.
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While extending its location services to other platforms offers an opportunity to improve the service, it also threatens to undermine one of the key advantages Nokia devices have in their favour.
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"Ustream is committed to promoting Internet freedom, and we will strive to continually improve our service to provide the best, legal viewing experience possible, " he wrote.
Other offline retailers are following suit, implementing mobile point of sale devices to improve customer service.
Serco welcomed the report, saying it had worked "extremely hard" to improve its service.
Companies are spending lots of money and effort to improve customer service, and what happens?
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However, the report recognised social workers and managers were striving to improve the service.
Then it began to use the data to improve its service, through optimised pricing, for example.
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Councillor Simon Hackett has taken over from Mr Badham and said he was determined to improve the service.
"In many cases, they enable us to improve the service better, " he said.
Serco said it had taken "swift and decisive action" to improve its service.
The plan also lists a range of measures designed to improve the service provided by fiscals to victims and witnesses.
Some big firms, including Tesco, have added workers to improve customer service.
Companies also have a growing arsenal of techniques to improve customer service.
"Heathrow faces stiff competition from other European hubs and we must continue to improve the service we offer passengers and airlines, " Mr Matthews added.
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