However, under the agreement, Tiffany may reduce retail prices by 20 percent in order to achieve an overall average gross margin for Peretti objects of no greater than 50 percent.

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Unfettered by job assignments, participants can set an objective--say, to reduce production errors or streamline order entry--or come up with novel product ideas.

FORBES: Magazine Article

And, during the Kennedy Administration, the Fed sold T-bills and purchased an equal amount of longer dated T-Notes in order to reduce long-term rates.

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It is also true that he believes that we need to reduce our deficit, we need to get our fiscal house in order as an economic imperative.

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