That group includes trendy mobile apps like Instagram, Evernote, Waze, Path and Vine.

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Launched in January in Pune, a trendy city 180 km from Bombay, the Emerging Presidents' Group includes Rathi and two dozen other top executives aged 21 to 35.

CNN: Recasting the Mind

Develop a product most them wanted, market the heck out of it, then sit back and watch the group mentality kick in, assuring big sales of the latest trendy sneaker or clothing item.

FORBES: Magazine Article

Besides being keyboardist and guitar player for globe, the trendy dance-sound band, he is composer, arranger and producer for the techno group trf, and for the wildly successful fashion and music phenomenon Amuro Namie.

CNN: ASIANOW - Asiaweek